How can I promote some of my products more than others in Shopall?

On several occasions, some of our long-time advertisers have expressed a strong interest in being able to promote some of their products more than others; some of the products may have a particularly attractive price, others might be new or trendy, some may yield the advertiser a greater profit margin per sale...

With this objective in mind, we have developed the Hyperdrive technology which is currently available through the advertiser dashboard. Hyperdrive is a simple and effective system which allows our advertisers to assign a differente CPC to each product in their Shopall catalogue.

By having the capability of assigning different CPCs to different products, those with a higher CPC will obtain a greater visibility within our network which in turn will tend to increase sales.



Through the Hyperdrive system, you will also be able to see the CPC which your competitors are paying for the same type of product.

A crucial element of the Hyperdrive system is that it will guarantee that above a give CPC your product will appear at the top of every search result hence offering the greatest visibility for your special product.

In order for advertisers to use our Hyperdrive system, it is first necessary to install the transaction tracking mechanism (ROI) discussed in an earlier post in order to have an accurate measurmente of the sales generated through this system.

Power is nothing without control : )

The Shopall Sales Team
comercios@shopall.com
Tel.+34932804404

Boost the return on your investment by tracking sales

Monintoring the volume of sales generated through the Shopall network is necessary to understand what is profitable for our advertisers and what needs to be improved.

Shopall offers advertisers a transaction monitoring mechanism free of charge which we call ROI (Return on Investment), so that they can monitor and control the revenues generated through our network.

The implementation of this mechanism is extremely simple, as advertisers only need to insert a Javascript code in their order confirmation or registration confirmation pages. Please note that our Javascript code will only monitor the sales generated through our network, and your overall sales will not be visible to us.

By installing ROI, the sales generated through our network will be automatically reported in your advertiser dashboard so that you can compare investment and revenues on a daily basis.

Our ROI system registers the majority of transactions generated through our network, but although we keep a 30 day tracking cookie please bear in mind that there is a number of sales which we will not be able to register: namely those generated 30 days after the user has visited your site, those generated when the user has erased browser cookies, telephone sales etc. Therefore, sales reflected via ROI should be used as an indicator which will tend to underestimate the real transaction volume generated through us.

Finally, it is worth noting that our search engine algorithm will enhance the position of those products that are registering sales through ROI as opposed to those which are not.

Please feel free to contact us to learn more about ROI, and how it can help you maximise the return on your investment.

The Shopall Sales Team
comercios@shopall.com
Tel.+34932804404

Without IP Geotargeting, there is no return on investment

Internet is a global phenomenon where geographical barriers cease to exist. Users are free to browse websites worldwide, independent of their location.

However, E-commerce is often considered to be a local phenomenon as online merchants may be unable or unwilling to ship their products internationally.

Shopall offers advertisers a strict IP Geotargeting filter so that you will only be charged for clicks generated in those countries which you decide. We firmly believe that without IP filtering technology such as the one we operate for our advertisers, it is complicated to maximise the return on your investment.

Shopall is the most profitable product search engine for many of our advertisers because of our reach and our technology. By filtering IP addresses geographically, we guarantee that our advertisers will only pay for quality local traffic.

Contact us if you would like to learn more about how we can maximise your online revenues.

The Shopall Sales Team
comercios@shopall.com
Tel.+34932804404

Reach your target audience in branding campaigns

From now on, Shopall advertisers will be able to run branding campaigns to promote their products using traditional Ad formats throughout Shopall network sites.

Approximately 90% of our users purchase online on a regular basis, making them a valuable target to promote your products and services.

Currently, we are offering 728x90 and 234x90 ad space on a CPM basis.



If you are interested in reaching a highly qualified user base, millions of consumers at the very moment when they are making their purchasing decisions, please contact us so that we can discuss the objectives of your campaign and plan accordingly.

The Shopall Sales Team
comercios@shopall.com
Tel.+34932804404